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How to Set Up Call Tracking for Websites – Phonexa Canada
What is the best way to set up call tracking for websites? We take a close look at how you can set up call tracking software—and why you would want to.
The Ultimate Guide To Inbound Call Tracking Software – Phonexa Canada
Inbound calls are the path to growth. Here is everything you need to know about inbound call tracking software.
Spotlight on Email Marketing: What Are the Best Email Marketing Services? – Phonexa Canada
Finding the right email marketing service is an important process for companies of all sizes. To determine the best email marketing software for your business, you need to...
Spotlight on Email Marketing: How Much Does Email Marketing Software Cost? – Phonexa Canada
The good news is that there are multiple cost structures for email marketing software, meaning it’s all a matter of finding the one that works for your business.

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What Is CPM in Email Marketing and Why Does It Matter? – Phonexa Canada
In email marketing, CPM (cost per mile) refers to the cost of sending a thousand email messages. It's used by email service providers (ESPs) to cover the cost...
Spotlight on Email Marketing: What Is Targeted Email Marketing? – Phonexa Canada
Targeted email marketing refers to deliberately creating and sending highly personalized emails to specific lead segments of your email list through an email marketing...
Spotlight on Leads: How Do I Track Sales Leads? – Phonexa Canada
A lead management system helps you track and manage your leads effectively to get the most out of every sales opportunity.
AMP Call Tracking: Why You Need It – Phonexa Canada
Your mobile marketing strategy could all be a waste if you aren’t using AMP call tracking.
Spotlight on Calls: How Does Call Tracking Work? – Phonexa Canada
The call tracking software uses Dynamic Number Insertion (DNI), which automatically assigns a unique phone number to different concurrent marketing campaigns.
How Cloud Technologies Help Insurance Agencies Overcome Challenges – Phonexa Canada
Cloud-based technologies can help insurance firms meet their customer expectations, improve efficiency, and achieve revenue goals. Here's how.
6 Email Marketing Mistakes Insurance Agencies Should Avoid – Phonexa Canada
In today’s age of chatbots and social media influencers, you might be wondering whether email marketing is still worth it for your insurance firm. The simple answer is yes,...

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